A film that could be the same in Greenland as in Canada depicting fisherman in action and shrimps at the bottom of the sea was the major challenge facing Luma Film. They also wanted to show their fishing boats in action which otherwise is only the part of their packaging. To meet the above mentioned requirements of Royal Greenland the entire film was made in 3D, so each frame could fit the story. The fish cutter was also built in 3D and delivered to Royal Greenland, so they could use it instead of the old faded photo. A special piece of music was composed for the film, which was also used as a soundtrack on the displays in the supermarkets.
Various tools in the making of animation film such as after effects, 3ds Max were used to cater to the needs of the Royal Greenfield. After Effects is a digital motion graphics and compositing software used in the post-production process of film making and television production. It aids in 2D,2.5D and 3D animation, visual after effects compositing and finishing. After effects is primarily the essence of motion graphics and visual effects. They facilitate in animation, alteration and composition of media in 2d and 3D space with innumerable built-in tools and third party plug-ins.
They can also can import and manipulate many image formats, and filters and adjustments can be added. 3ds Max is one of the most important and popular graphic computer software used in styling 3D modeling, rendering and animation software package. With 3ds Max you'll be able to produce advanced 3D field of study models from 2nd plans. 3ds Max, formerly 3D Studio Max, is 3D computer graphics software for making 3D animations, models, and images. It is an important tool for video game developers, TV commercial studios and architectural visualization studios.
It is also used for movie effects and movie pre-visualization. Objects can be animated along curves with controls weighting between more than one target. The resulting constrained animation can be collapsed into standard key frames for further editing. All the 3d elements were composited together in After Effects, where several effects were added for extra realism.
Luma film is capable of creating photo-realistic 3D renderings into any phase of commercial production. We create convincing artwork which is accurate, believable, stunningly beautiful and has long-lasting imprints on the viewers. Most files are cross-compatible, which means we can develop renderings from many different file types, including CAD, Sketch up, Revit and so on. Luma Film produces films and animations for TV and video.
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